CARTIER - WATCHES & WONDERS

I recently had the opportunity to collaborate once more with Cartier, this time during a lovely event at Watches and Wonders, the annual trade show of the international watch and jewelry industry, which showcases the latest innovations and trends in watchmaking.

Before the event, I collaborated closely with a segment of the Cartier team to design a pre-drawn black-and-white visual intended for printing on postcards, which would be distributed during the evening as a unique memory.

The Cartier event took place at Jardin de Penthes, a remarkable venue located on the outskirts of Geneva, which served as the primary inspiration for the pre-drawn graphic I developed for the postcards.

Additionally, I also added the iconic Cartier groom, who typically greets guests at such events.

I was subsequently invited to Geneva to personalize each postcard with my signature watercolor touch, ensuring that Cartier guests would depart with a distinctive memory of the evening.

I truly appreciated the idea behind this Cartier activation, as it gave me the opportunity to explore something beyond my typical portraits, while also being deeply connected to the rich heritage of this iconic brand.

Thank you to the whole Cartier team who welcomed me in Geneva and for allowing me to collaborate on such a lovely project, which was also quite appreciated by all the guests I had the pleasure of meeting throughout the evening.