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Writer's pictureFrancesco Lo Iacono

MONCLER


An illustration created in my studio inspired by the Moncler universe.

Excited to start the new year with a bang, working for the first time with Moncler, Italian luxury fashion house well-known for its flawless line of ready-to-wear outerwear, for an exclusive event in Bologna.




Moncler invited me to their flagship store in Bologna, located in iconic Galleria Cavour, for a special event where beloved clients and guests discovered 'MONCLER by me', a bespoke service of garment customisation.


Everyone wants to stand out from the crowd, and the 'MONCLER by me' service offers clients the best way to customize their puffer jackets.






Once they came up with their favourite combination, clients and guests were treated with a unique watercolour portrait wearing their customized Moncler puffer jacket by yours truly.


I really enjoyed the concept behind this Moncler in-store activation, which allowed me to add a new flavour to my usual portraits.




Besides this, being Italian, I felt really at home! Also thanks to the whole Moncler team who took good care of me throughout the event: grazie mille! Check out the gallery below for some pictures from the 'Moncler by me' event:




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