• Francesco Lo Iacono

HERMES AW20


"Moving through a forest of vertical bars, she leaps. Moving forward to play. Seize the white, contrast with the red, against the blue. Declare the primary colours as a manifesto of purism".


Here's a quick watercolour sketch I created during the Hermès Autumn/Winter 2020 fashion show on Day 5 of Paris Fashion Week. The venue for the show consisted of a forest of white poles with hints of primary colours, that instantly set the tone for the collection.


For her new collection, Nadège Vanhee-Cybulski, creative director of the house since 2015, keeps exploring the equestrian theme, exalting the craftsmanship the brand is known for. With a large use of primary colours and the work of Jean Charles de Castelbajac as an inspiration, the collection is meant to be optimistic and positive.


For Autumn/Winter 2020 the Hermès woman is both classic and contemporary, just like the spirit of the house.


This sketch, created during the show, is part of my Paris Fashion Week AW20 illustrated coverage for L'Officiel Italia.


#womenswear #hermes #parisfashionweek

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